Data Protection

Privacy Policy

1. Introduction

The protection of your personal data is important to us. This privacy policy informs you about the processing of personal data when you visit our website. We process personal data in accordance with the Swiss Federal Act on Data Protection (FADP) and, where applicable, the General Data Protection Regulation (GDPR) of the European Union.

2. Controller

The controller responsible for the processing of personal data on this website is:

Claudio Mächler

Kreuzstrasse 61
8640 Rapperswil
Schweiz

3. What data we process

When you visit our website, we automatically collect technical data that your browser transmits to us (e.g. browser type and version, operating system, time of access, IP address). This data is processed for the technical operation of the website and to ensure its security.

When you contact us via email or through a form (e.g. the "Get Started" request), we process the information you voluntarily provide (such as your name, email address, and message) in order to respond to your inquiry.

4. Purposes and legal basis

We process your personal data for the following purposes:

  • Operation and security of the website (legitimate interest)
  • Responding to your inquiries and requests (pre-contractual measures / your consent)
  • Fulfillment of legal obligations

5. Data sharing with third parties

We do not sell your personal data. We may share data with third-party service providers who act on our behalf (e.g. hosting providers). These service providers are contractually bound and process data only according to our instructions. We only disclose data to authorities where legally required.

6. International data transfer

If data is processed in countries outside Switzerland (e.g. by hosting or analytics providers), we ensure an adequate level of protection, for example through standard contractual clauses or where the country offers an equivalent level of data protection.

7. Retention period

We store your personal data only for as long as necessary to fulfill the purpose for which it was collected, or as long as we are legally obliged to retain it. After that, the data is deleted or anonymized.

8. Your rights

You have the right to be informed about the personal data we process about you, as well as the right to rectification, erasure, and restriction of processing. You may also object to processing and, where applicable, request the transfer of your data. To exercise your rights, please contact us at the address provided in Section 2.

9. Security

We take appropriate technical and organizational measures to protect your personal data from unauthorized access, loss, or manipulation.

10. Changes to this policy

We may update this privacy policy from time to time. The current version is always available on this page.

11. Use of artificial intelligence

We comply with the transparency requirements under Swiss data protection and unfair competition law, and, where applicable, the EU AI Act (in force from 2 August 2026). If we use artificial intelligence on this website, the following principles apply:

  • Any AI-based chatbot is clearly labeled as such.
  • AI-generated or AI-modified images that could be mistaken for real photos are marked accordingly (AI GENERATED or AI MODIFIED).
  • AI-generated texts on matters of public interest are only published after human review.

Invisible, machine-readable marking of AI content (Content Credentials) is the responsibility of the tool providers. Our responsibility is to use tools that support this standard and to provide visible labeling where required.

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